INSTITUTIONAL HISTORY / TEXAS
TEXAS TECH UNIVERSITY PRESS
A biography of Red Raider football legend Gabe Rivera.
This typeface was chosen for the way it alludes to a marker being used to draw up a game plan. Red is nothing but iconic when it comes to anything Texas Tech, and here it has the added bonus of popping dramatically out from the blue of the sky.
For this title I have so far designed the cover, a postcard, web banners, and a logo for the series this title is in.