In 1936, the Texas centennial was celebrated across the state. In The Frontier Centennial, Jacob Olmstead argues that Fort Worth’s celebration of the centennial represented a unique opportunity to reshape the city’s identity and align itself with a progressive future.
Lots of material directly from the centennial was provided to me for this cover and it was an exciting challenge to make it all come together. Just like a modern fair, the centennial advertising was full of color and pop, so I felt that needed to be incorporated. By tilting and adding depth to the text I gave it a classic look that says "fair" right away. I also added some tearing effect to add in the actual material for the fair, giving it that casual feel.
There were some rejected covers for this title that I was attached to and have included below. These ladies were also part of the printed material from the fair, but because the author talks in the book about how the advertising for this event objectified women for sales we ended up deciding against it. Had it been able to be chosen, the lady on the left is particularly related and iconic, as she was used on commemorative stamps for the fair and several other printed pieces surrounding it.
For this title I have so far designed the cover and a postcard.